MAX FACTOR
FACEFINITY FRANCHISE

LIQUID FOUNDATIONS, COMPACT POWDER, UNIVERSAL PRIMER, AND CONCEALER

Since 2018, we have developed a comprehensive range of face products within the Facefinity franchise: two liquid foundations, a compact powder, a universal primer, and a concealer. Each product’s design emphasizes its distinct benefits, unified by the franchise’s signature black packaging and the recognizable geometric golden slant, a hallmark of the brand’s DNA. From concept development to final production, we crafted packaging that enhances shelf presence while clearly communicating the quality and performance of the Facefinity range.